Friday, May 8, 2020
Why We Find Make Money Quick! Promises Such a Turn-off - Kathy Caprino
Why We Find âMake Money Quick!â Promises Such a Turn-off In speaking to many of my coaching and consulting friends in the past few months, Iâve noticed that the folks Iâm most connected with those with whom I share the most emotional, spiritual and behavioral common ground â" are all feeling the same way about the trend weâve seen during the recession of marketers offering promises like these: Double your income in weeks! Recession-proof your practice! Earn six figures now! Kiss your money worries goodbye! Make money while you sleep! And so on⦠Why do some of these marketing programs make us sit up and pay attention, and others make us press âdeleteâ before we read the tenth word? As a womens researcher and a marketing consultant, I myself am offering an ongoing marketing success program for women coaches, consultants and practitioners called Prosperity Marketing Mindset. I believe that this program helps you name and claim greater success and fulfillment on terms that meaningful to you. But I make no promises of doubling your money, making money while you sleep, recession-proofing your practice, or finding a pot of gold at the end of the rainbow. Iâm careful about what I indicate are the potential outcomes of this program. I feel that I can authentically and with integrity back up what Iâm saying are the probable outcomes, with proven results. Of course, most of us want to make more money, but the key outcome we want in making more money is doing what we love and doing it with more ease. Many of us come from a place of wanting to give what we love to give, and weâre NOT drawn to making more money through constructing empty, inauthentic passive revenue projects, affiliation schemes, programs and partnerships that donât, in the end, bring us closer to what we love to do. In the wonderful book The Energy of Money (highly recommended), author Maria Nemeth shares this: âWe are all happiest when we are demonstrating in the physical reality what we know to be true about ourselves, when we are giving form to our Lifeâs Intentions in a way that contributes to others. I think that this statement sums it up so beautifully and powerfully. The folks I resonate with want to: Create in life and work that which reflects what they know to be true about themselves Honor their Life Intentions (truest visions and goals) in ways that serve others Make great money doing what they love Expand themselves in the process of being of service If we can stretch ourselves to do the above better, more effectively and with greater ease, now weâre talking! So what makes some money messages highly distasteful and a complete turn-off, and others more authentic, believable and compelling? Here are five ingredients Iâve found in inauthentic money promises that make us want to run: 1) They talk about shifting yourself to double your income as if it can happen tomorrow â" and in most peopleâs experience, itâs a process that takes a good deal of time 2) They promise that because others have done it you can do it too in the same way â" and thatâs just not always the case. Financial success is a unique and specialized journey based on the individualâs needs, desires, beliefs, and visions. 3) They focus on money to the exclusion of other factors that go into creating success, fulfillment, reward, and results 4) They hold up money as the ultimate outcome we desire â" whereas being of service that reflects our Life Intentions is the true outcome we want 5) They ring of self-service â" not of uplifting messages that will help US Coaches, consultants, practitioners, and others who come from the heart want to be of service in the largest way possible, while earning a living that reflects what we know to be true about ourselves. Itâs simple but not easy, and we know it. There are challenging steps involved in clearing and stretching us to be able to give of ourselves in a healthy and generous way, and strike a beautiful balance with the energy of money. In the end, itâs vitally important to embrace messages that feel authentic and compelling to you. Please donât worry thatâs something wrong with you (or that youâre not doing what you should) if you feel out of synch with these make-money-quick messages and schemes. Make yourself RIGHT, and not wrong! Iâd love to hear from you â" Do many of these âdouble your money!â messages turn you off? Why, exactly? And what money messages are attractive and exciting to you? Please SHARE!
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